Asia Time Reports 2008 First Quarter Financial Results

HONG KONG & LOS ANGELES---Asia Time Corporation (Amex: TYM)(“Asia Time”) today announced financial results for the first quarter ended March 31, 2008.

Financial Highlights

• Revenue growth of 74.4% year-over-year to $36.8 million compared with $21.1 million for the first quarter of 2007
• 63% increase in watch movements segment sales; and complete watch segment sales more than doubled year-over-year
• Net income of $2.4 million, or $0.08 per diluted share, compared to first quarter 2007 net loss of $193,000, or $0.01 per diluted share

“First quarter 2008 was another successful growth period for Asia Time, driven by year-over-year growth of 63% in watch movements and more than double the sales of completed watches,” said Kwong Kai Shun, Chairman and CEO of Asia Time. “Our strategy for growth this year involves leveraging our position as a major upstream supplier to expand our core quartz movement business into proprietary branded quartz movements and to produce mechanical movements and completed watches. We are also pursuing opportunities to enter the Chinese retail market through potential strategic partnerships or alliances. We remain on track for our targeted growth of 30% in both revenue and net earnings for 2008.”

2008 First Quarter Financial Results

Net sales for the first quarter ended March 31, 2008 increased 74.4% to $36.8 million, compared with $21.1 million for the first quarter ended March 31, 2007.

First quarter gross profit increased 76.4% to $5.7 million, compared with $3.2 million for the first quarter of 2007. Gross margin was 15.4% for the first quarter of 2008, compared to 15.2% for the first quarter of 2007. The increase in gross margin was primarily attributable to an increase in sales of high-end products and improved economies of scale. Sales of watch movements increased 63.0% to $31.3 million for the first quarter of 2008 from $19.2 million for the first quarter of 2007. Sales of completed watches increased to $5.5 million for the first quarter of 2008 from $1.9 million for the first quarter of 2007.

Administrative and other operating expenses totaled $1.6 million for the first quarter of 2008 compared with $2.0 million for the first quarter of 2007. The 2007 period includes a one-time recognition of $1.6 million of stock-based compensation pursuant escrow shares provided to Asia Time’s CEO, Kwong Kai Shun related to the January 2007 private. There is no such expense in the comparable 2008 period. Administrative and other operating expenses in the first quarter of 2008 includes a stock-based business consulting fee of $700,000 and an increase in professional fees related to reporting requirements as a public company and additional employees and upgraded staff benefits.

Income taxes for the first quarter of 2008 were $812,000, or 2.2% of net sales, compared with $403,000, or 1.9% of net sales, for the first quarter of 2007. There were no significant changes in taxation rates and deferred taxation during the comparable periods.

Net income for the first quarter of 2008 was $2.4 million, or $0.08 per diluted share, based on 28.9 million weighted average shares outstanding. This compares with first quarter 2007 net loss of $193,000, or $0.01 per diluted share, based on 23.8 million weighted average shares outstanding. First quarter 2007 net loss included $736,000 in non-recurring reverse merger-related fees and costs.

Balance Sheet and Financing

At March 31, 2008, Asia Time’s cash and cash equivalents totaled $1.4 million and total assets were $57.9 million. Working capital totaled $28.4 million.

The Company completed a public offering of its common stock on February 15, 2008, consisting of 963,700 shares of common stock at a price of $3.50 per share, including exercise of the over-allotment option.

Financial Targets

Asia Time reiterated its financial targets and expansion strategies:

• Target 30% growth in both revenue and net earnings for 2008 and 2009;
• Increase focus on the complete watch market in China;
• Expand sales force in China to reach the Eastern and Northern regions; and
• Pursue strategic acquisitions of China-based facilities for low-cost, in-house manufacturing capabilities.

Investment Community Conference Presentation

Michael Mak, Asia Time’s Director and Corporate Secretary will make an investment community conference presentation on Tuesday, May 20, 2008, at 2:45 p.m. Eastern time at the Brean Murray, Carret & Co. All-Cap All-China Conference. The conference will be held at The Waldorf=Astoria in New York City.

A live audio webcast and slide presentation will be available via the Internet by visiting the Investor Relations section of the Asia Time’s site at www.asiatimecorp.com. An archived presentation will be available on the Web site for 90 days.

About Asia Time Corporation

Asia Time is a watch movement and watch distributor headquartered in Hong Kong. The Company distributes watch movement components used in the manufacture and assembly of watches to a wide variety of timepiece manufacturers. Asia Time markets more than 350 products from over 30 vendors, including such market leaders as Citizen, Seiko and Ronda. For more information, please visit www.asiatimecorp.com.

To be added to the Company’s email distribution for future news releases, please send your request to asiatime@finprofiles.com.

Forward-Looking Statements

This press release contains certain "forward-looking statements," as defined in the United States Private Securities Litigation Reform Act of 1995, that involve a number of risks and uncertainties. There can be no assurance that such statements will prove to be accurate and the actual results and future events could differ materially from management's current expectations. Such factors include, but are not limited to, our dependence on a limited number of suppliers, cyclicality of our business, decline in the value of our inventory, significant order cancellations or delays, competitive nature of our industry, vulnerability of our business to general economic downturn, our ability to obtain all necessary government certifications and/or licenses to conduct our business, changes in the laws of the People's Republic of China that affect the Company's operations, development of a public trading market for the Company's securities, cost of complying with current and future governmental regulations and the impact of any changes in the regulations on the Company's operations and other factors detailed from time to time in the Company's filings with the United States Securities and Exchange Commission and other regulatory authorities. The risks included here are not exhaustive. The Company undertakes no obligation to publicly update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.

Recent Accounting Restatements in December 2007 and February 2008

In December 2007 and February 2008, the Company determined that it had accounting inaccuracies in previously reported financial statements and decided to restate our financial statements for the years ended December 31, 2006, 2005, and 2004, the three months ended March 31, 2007, the three months and six months ended June 30, 2007, and the three months and nine months September 30, 2007. The restatements for the foregoing periods related to the correction of errors with respect to the accounting for inventory by adjusting watch movement costing for the effects of vendor incentives from an as received basis to an accrual basis, as we were able to estimate the value of the incentives as inventory is purchased, the accounting for fees and costs related to the January 2007 reverse merger as a charge to operations, and the recognition of stock-based compensation cost related to the Escrow Shares. As a result of these adjustments, various income tax calculations were also revised, which effected net income and also caused reclassifications to cash flows. The Company also corrected average and actual shares outstanding retroactively (and related earnings per share calculations) to reflect the January 2007 reverse merger. The Company also made various changes to footnote disclosures relating to these revisions.